Introduction to Graphic Design: Concepts

Introduction to Graphic Design: Concepts

Graphic design is a complex art that involves many different skills and tools. In this course, instructor Tony Harmer covers the core skills that every designer needs to know and shows you how to integrate all these skills in your workflow. Tony discusses the four stages of the creative process. He introduces you to the jargon used in typography, as well as type classifications and the basic measurements used when working with type. Tony goes over the how to pick pleasing color combinations, how to use color as information, and how to accommodate viewers with color vision deficiency (CVD). He explains the impact you can make with images and illustrations in graphic design projects, and he walks you through how to create a graphic design layout. Tony concludes with some creativity tips to keep your ideas fresh.


  • 英文名称:Introduction to Graphic Design: Concepts
  • 时长:52分45秒
  • 字幕:英语


  1. Introducing graphic design
  2. What is graphic design?
  3. Keeping a notebook
  4. The creative process
  5. The creative brief
  6. Research
  7. Ideation
  8. Production
  9. Challenge: Brief yourself
  10. The language of type
  11. Type anatomy
  12. Basic type classifications
  13. Type measurement
  14. Challenge: Poster
  15. Color components
  16. Color harmonies
  17. Colour associations
  18. Color as information
  19. Digital and print colors
  20. Process and spot colors
  21. Challenge: Map
  22. Images and illustration
  23. Composing and cropping images
  24. Form and space
  25. Principles of layout
  26. Building a layout
  27. Using grids
  28. Challenge: Layout
  29. Creativity tips
  30. The companion courses